The FastReview cards - with built-in NFC technology - allow shoppers to review offline businesses on any social platform in under 1 minute.

We always review the food

When you go out to eat, it's now considered normal to take a picture with your phone before you start eating. We post and rate, giving voice to our opinion of the restaurant topical. It is also of considerable importance for catering establishments, as this type of marketing is important, as it allows them to spread their message easily and inexpensively on the World Wide Web. The trends already require everyone to document, show up and give information about where and what they are doing. This is particularly true for the now so fashionable gastronomy. It's almost non-existent that it doesn't appear on social media platforms.

Photo by Pixabay

FastReview card, review instantly

The FastReview card application was created precisely to meet the need created by social innovation. One of the keys to competitiveness in the services sector is to serve customers and guests as fully as possible, in the way that best suits their needs. The FastReview card, which allows guests to rate the service they have received in a matter of moments before leaving, has been a great success abroad. In Hungary, it was launched a few months ago and two of Budapest's most prestigious bars, Spritz Bar Gozsdu and Kispipa Bar&Food, were among the first to use it.

Photo by Spritz Bar Gozsdu and Kispipa Bar&Food

This is also important because it is common practice nowadays to look on the internet for as much information and opinions as possible about places you have never been to, and then make a decision. The many positive reviews reflect the quality of the service, which can have a powerful seductive effect. In addition, it is important for businesses to be able to get quick and clear feedback on the service.

Photo by Spritz Bar Gozsdu and Kispipa Bar&Food

Evaluation in the simplest possible way

Among other things, FastReview's solution is a great help for restaurants in getting reviews, as they can direct guests to the review platforms with a single gesture, or encourage them to submit a review in person. The simplicity and simplicity of it all lies in the fact that guests touch their NFC-enabled mobile phone to a card with an NFC chip and QR code before they leave. It then directs them to a platform where they can complete their review in seconds. In addition to speed, a big advantage of this method is that it is more motivating to give an assessment while on the spot than after you have left, when you are much less likely to take the time to do so. Thanks to NFC technology, all customers have to do is touch their smartphone to the FastReview card - and they have a Facebook, Google, Tripadvisor, etc. profile in front of them - where they can instantly rate.

Photo by Pixabay

A meeting of the legendary past and the modern present

The card itself adds extra services, in addition to the new faster assessment mode. On the one hand, businesses will receive a card that is physically handy, with an exclusive look, laser-engraved logo and a QR code on the back that is compatible with both Apple and Android phones. On the other hand, you get a software that is a collection point for social media profiles. You can be present on Facebook, Instagram, (TikTok), Google, TripAdvisor or even Booking.com. Last but not least, it also provides an interface that shows you what's happening at the moment. There is an instant statement of what and how it is rated, and the dashboard also shows how colleagues are using it to gauge guest satisfaction.

Photo by Spritz Bar Gozsdu and Kispipa Bar&Food

How viable is this technology

There is no doubt that there is a need for a rapid flow of information and communication. These are the two basic principles of today's world. How open we are to such solutions is another question. But it is clear that it is necessary and the more necessary it is, the faster this new solution can spread, be it in hospitality or in any kind of service.#

Author: Tamás Budafoki

Photo by Spritz Bar Gozsdu and Kispipa Bar&Food , pixabay

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